Overview

• The promotion runs from September 23 to October 7 across Sainsbury's stores and online.
• Nectar members receive 25% off more than 500 Taste the Difference products spanning meats, ready meals, frozen items, bakery, dairy, drinks and desserts.
• Discounts apply when shoppers scan their Nectar app or card at checkout in store, and online when Nectar and Sainsbury’s accounts are linked.
• Examples include Lasagne for £5.62 vs £7.50, British Free Range Chicken Breast Fillets for £4.65 vs £6.20, and a Sourdough White Loaf for £1.46 vs £1.95 with Nectar.
• Sainsbury’s says Taste the Difference launched in 2000, now covers over 1,200 products and appears in about a third of baskets, and non‑members can join Nectar via the app or website to access the offer.