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Sainsbury’s Brings Personalized Nectar Discounts to All Checkouts

Customers must unlock their weekly personalized deals through the Nectar app before checkout to access potential savings of up to £150 a year.

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Overview

  • Starting July 25, Sainsbury’s will allow customers to redeem their Your Nectar Prices at all supermarket tills by scanning their Nectar card.
  • Shoppers need to register online or via the Nectar app and “tap to unlock” their up to ten weekly personalized offers each Friday to activate discounts at checkout.
  • The loyalty scheme’s tailored deals are based on individual purchase patterns and could save each shopper as much as £150 per year.
  • Since its mid-2021 launch, Your Nectar Prices has generated more than 17 billion tailored offers for over one million weekly users, saving customers £60 million in the past year.
  • Sainsbury’s expects the checkout expansion to benefit 8.5 million additional Nectar members, though some shoppers have criticized the manual unlocking requirement as inconvenient.