Overview

• The seven-year tie-up with NatWest Boxed will see Saga co-develop a range of savings products for over-50s, beginning with an instant access account due later in 2025.
• New savers will transition from Saga’s Goldman Sachs-backed instant access offering to the NatWest Boxed product, while existing accounts remain with Goldman Sachs until its contract expires in September 2028.
• Saga said the partnership will improve commercial terms, increase deposit volumes and deliver more accessible customer service through embedded finance.
• The collaboration builds on Saga’s diversification into financial services after its late-2024 insurance alliance with Ageas and the forthcoming sale of its Acromas underwriting business.
• NatWest Boxed’s banking-as-a-service platform will underpin the new offerings, reflecting a tailored digital approach for the UK’s over-50 demographic.