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SAG-AFTRA Video Game Performers Strike Over AI Protections

Union demands safeguards against AI misuse after 18 months of negotiations with major gaming companies fail to reach agreement.

  • The strike began on Friday after negotiations with companies like Activision and EA stalled over AI issues.
  • SAG-AFTRA seeks clear and enforceable language to protect performers from AI replacing their work.
  • Union president Fran Drescher emphasized the need for fair AI terms to prevent exploitation of voice and motion capture artists.
  • The strike impacts major gaming publishers and could have long-term implications for the industry.
  • Support for the strike has been voiced by prominent figures in the gaming community, highlighting the importance of human actors.
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