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Ryder Cup Retail Turns Center Stage at Bethpage With Giant Tent and Premium Prices

Organizers pair inclusive food benefits with luxury-branded gear to tap strong demand.

Overview

  • The tented superstore features roughly 1,500 logoed items, 70 registers, 16 large screens and on-site merchandise storage that is free for Citi cardholders.
  • High-priced apparel anchors the offer, including a $415 Team USA rain jacket, a $425 flag sweater, a $305 Ralph Lauren knit top and a $615 bomber jacket, with most shirts near or above $100.
  • Exclusive collectibles are on sale, notably 100 one‑ounce gold coins with Keegan Bradley’s signature priced at $7,500 each.
  • Grounds passes around $700–$750 include unlimited food and nonalcoholic drinks, while 16‑ounce beers cost $15–$16 and cocktails reach about $19.50.
  • Fans on social media decry the costs as excessive even as the Ralph Lauren boutique, pop-up shops and the large centralized store draw steady crowds.