Overview
- ‘Sinners’ became available exclusively on Max on July 4 with both its original theatrical cut and a Black American Sign Language–interpreted edition.
- Max breaks new ground as the first streaming platform to offer a BASL version of a feature film, featuring interpretation by deaf advocate Nakia Smith.
- The premiere extended to HBO linear on July 5 with free streaming available through Sling’s HBO Max bundle.
- Viewers have spotted a hidden homage to Chadwick Boseman in the form of an X-shaped cross in the film’s church rafters.
- After earning more than $363 million globally, the film’s phased rollout—from theaters to premium VOD, streaming, linear TV and upcoming 4K releases—illustrates evolving distribution strategies.