Russia’s Sparkling Wine Sales Dip as Domestic Share Rises, With 75% Goal Set for 2026

Overview

• Sales of sparkling wine fell 2.7% by volume in 2025, which Roskachestvo does not view as a lasting decline and expects to stop this year.
• Domestic sparkling’s market share rose from 67% in 2024 to 72% in 2025, with at least 75% forecast for 2026 and still wines projected at 63–65%.
• The steepest drop was concentrated in February–March 2025 after imported wine prices changed, prompting a consumer shift toward Russian sparkling.
• Around 60 new domestic sparkling and Russian champagne SKUs appeared in retail in 2025, and producers plan output growth across styles.
• Trends flagged for 2026 include more small-format cans and bottles, a move from pet-nat to classic aged sparklings, and rising demand for light white wines.