Overview
- Russia’s State Duma approved the measure in second and third readings on October 21, covering nonalcoholic tonic drinks including energy drinks.
- From March 1, 2026, every advertisement must warn that excessive consumption harms health.
- In radio spots the warning must run at least three seconds, in TV, cinema, and video at least five seconds, and occupy no less than 7% of the frame or ad space.
- Advertising must not target minors and cannot include claims about vitamins or dietary supplements.
- The move follows a nationwide ban on selling energy drinks to minors in force since March 1, with officials citing risks such as elevated blood pressure, early cardiovascular disease, and diabetes.