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Russian Fitness Influencer Dies After 10,000-Calorie 'Food Marathon'

Officials have not confirmed a cause of death following his rapid weight-gain stunt.

Overview

  • Local outlet Ostorozhno Novosti reported the 30-year-old’s heart stopped in his sleep, though authorities have not issued an official cause or autopsy findings.
  • He launched the public “food marathon” on October 21 to gain roughly 25 kilograms as a setup to promote a weight-loss program.
  • Throughout the challenge he shared posts detailing about 10,000 calories a day, including pastries, cake, dumplings with mayonnaise, chips, burgers and pizzas.
  • His weight increased from just over 92 kilograms to about 105 kilograms by November 18, when he published his final Instagram update.
  • The day before his death he canceled training sessions, told friends he felt unwell and planned to see a doctor, according to reports.