Overview

• The rumor stems from tipster Majin Bu, who claims Apple will move the logo to the lower center on the iPhone 17 Pro and Pro Max to clear space for a full-width camera bar.
• Shifting the logo off-center could misalign the visual guide for MagSafe charging and force engineers to rethink the internal magnet ring.
• Several unnamed case and accessory makers are reportedly pausing production and updating molds ahead of Apple’s official design reveal.
• Apple first repositioned its logo on the iPhone 11 to align with its wireless-charging coil, demonstrating its willingness to tweak branding placement for technical reasons.
• Confirmation or refutation of the logo move is expected at Apple’s mid-September 2025 iPhone keynote, leaving the rumor unverified until then.