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Rue21 to Shutter All Stores in Final Bankruptcy Filing

The teen clothing retailer announces closure of its 540 locations nationwide amid its third bankruptcy since 2003.

A shopper walks past a closed Rue 21 store in the re-opened Anderson Mall in Anderson, South Carolina, on Friday, April 24, 2020. After rescinding an April 3 executive order, Governor Henry McMaster set the stage for clothing, department, furniture, jewelry and sporting goods stores to reopen their doors to customers.
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Overview

  • Rue21, struggling with nearly $200 million in debt, will also sell its intellectual property.
  • The store closures are scheduled over the next four to six weeks, with 'going out of business' sales starting immediately.
  • Previous efforts to revitalize the brand failed despite closures and debt reductions in past bankruptcies.
  • No buyer was found for the business, leading to a decision to liquidate rather than continue operations.
  • Increased online shopping and economic challenges cited as major factors in the company's decline.