Particle.news

Download on the App Store

Roy the Labrador Retriever Stars in Budweiser's Super Bowl Ad

Goldie Hawn and Kurt Russell's dog, Roy, becomes a sensation after his debut in a heartwarming Super Bowl commercial.

  • Roy Hawn Russell, the Labrador Retriever owned by Goldie Hawn and Kurt Russell, featured in Budweiser's 2024 Super Bowl commercial titled 'Old-School Delivery'.
  • The ad showcased Roy leading a team of Clydesdales through a snowstorm to deliver beer to a snowed-in bar.
  • Goldie Hawn, Kurt Russell, and their family celebrated Roy's on-screen debut during their Super Bowl watch party, with Hawn sharing the moment on Instagram.
  • Kate Hudson, Hawn's daughter, also shared her excitement on social media, highlighting Roy as the night's only star among their family of actors.
  • Budweiser's ad continues the brand's tradition of memorable Super Bowl commercials, this year focusing on their iconic Clydesdales and introducing Roy as a new celebrity.
Hero image