Ronny Chieng Celebrates Lunar New Year with Johnnie Walker Blue Label Collaboration

The Emmy-winning comedian shares traditions, family memories, and a special cocktail for the Year of the Snake.

Johnnie Walker has released its 12th limited-edition Blue Label bottle to mark the Lunar New Year, featuring artwork by Taiwanese-American artist James Jean symbolizing transformation and renewal for the Year of the Snake.
Ronny Chieng, comedian and 'Daily Show' correspondent, partnered with Johnnie Walker to highlight his Lunar New Year traditions, emphasizing family gatherings and cultural rituals like tossing Yu Sheng salad.
Chieng shared his favorite celebratory foods, including roast pork, roast chicken, and Yu Sheng salad, alongside festive drinks like the 'Golden Orange Old Fashioned,' crafted specifically for the holiday.
The Lunar New Year bottle and accompanying campaign aim to celebrate Asian traditions while appealing to collectors and Scotch enthusiasts globally, including communities in North America and Europe.
Johnnie Walker has also curated a 'Blue List' of bars and restaurants offering cocktail pairings inspired by traditional Lunar New Year dishes.