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Ronaldo Begins Production on ‘Day 1s’ TV Series

The project expands Ronaldo's business reach into scripted drama focused on the business of British professional football.

Overview

  • Cristiano Ronaldo announced on Instagram that filming for his first TV series, Day 1s, has begun, a development reported Thursday, November 12, 2026.
  • He is confirmed to serve as a producer on the project through UR Marv, the production company he co-founded with director-producer Matthew Vaughn.
  • Reports say the show is a fictional drama about agents, transfers and loyalty in British professional football and that the title refers to long‑time supporters or early allies.
  • Initial casting is reported but not fully confirmed, with several outlets naming Damian Lewis as the lead playing a top agent and some outlets saying Ronaldo may also appear on camera.
  • No release date or distribution platform has been announced, and next items to watch are formal casting confirmations, a distributor deal, and how the series fits Ronaldo's post‑international career plans.