Particle.news
Download on the App Store

Rolling Loud Says Drake Declines Its Annual Multimillion-Dollar Headline Offers

Cherif frames the refusals as a product of Drake’s selective, arena-first touring approach.

Overview

  • Speaking in Sunrise, Florida on Nov. 16, co-founder Tariq Cherif said he sends Drake a yearly “max” headline proposal worth millions.
  • Cherif said Drake turns the offers down, and festival insiders report some bids have reached about $10 million, a figure not confirmed by Drake’s camp.
  • Rolling Loud executives contend Drake’s appearance would significantly boost ticket sales, livestream viewership, and global partnerships.
  • Cherif described the relationship as cordial and said he feels Drake is “ducking” the festival despite having “no beef.”
  • Coverage notes Drake’s preference for curated, arena settings over large festivals, and his ICEMAN album timing and any formal tour plans remain unclear.