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Rolf Sees Modest 2026 Rebound for Russia’s New-Car Market After 2025 Slump

Rolf targets about 40,000 vehicle sales next year, prioritizing brands with local production.

Overview

  • CEO Svetlana Vinogradova forecast Russia’s new-car sales in 2026 at roughly 1.35–1.4 million, a 4–6% yearly increase.
  • She estimated 2025 market volume at about 1.3 million new cars, a 17% decline from 2024.
  • Rolf expects to sell around 35,000 new passenger cars in 2025 and is aiming for about 40,000 in 2026, implying roughly 14% growth.
  • The company’s brand strategy favors partners with localized manufacturing, strong profitability and volumes, plus available factoring.
  • The figures were presented at Rolf’s 2025 results press conference, and the report’s stray “46%” growth line conflicts with the stated 4–6% forecast.