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2w ago

Roku Launches Compact Streaming Sticks and Expands Smart Home Offerings

The new Streaming Stick models, smart cameras, and TV upgrades highlight Roku's push into integrated entertainment and smart home ecosystems.

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© Kyle Barr / Gizmodo

Overview

  • Roku unveiled its smallest streaming devices yet, the Streaming Stick ($29.99) and Streaming Stick Plus ($39.99), which are 35% smaller than competitors and can be powered via TV USB ports.
  • Preorders for the new streaming sticks began on April 23, 2025, with availability set for May 6 across multiple international markets.
  • New content discovery features include a 'Coming Soon to Theaters' row, personalized sports highlights, and short-form content in curated categories like food and home.
  • The company introduced smart home products, including the Roku Battery Camera and Battery Camera Plus, with long-lasting batteries, optional solar panels, and full-color night vision.
  • Roku's Plus and Pro Series TVs received hardware updates such as Smart Picture Max calibration, mini-LED backlighting, Bluetooth headphone mode, and enhanced cable management.