Particle.news
Download on the App Store
9 ARTICLES
·
3w ago

Rogers Secures $11 Billion, 12-Year NHL Media Rights Deal

The agreement, starting in 2026-27, solidifies Rogers' dominance in Canadian sports broadcasting but raises investor concerns over its financial implications.

The Rogers Building, the green-topped corporate campus of Canadian media conglomerate Rogers Communications is seen in downtown Toronto, Ontario, Canada July 9, 2022. REUTERS/Chris Helgren/File Photo
Image
Image
Image

Overview

  • Rogers Communications has finalized a 12-year, $11 billion CAD media rights deal with the NHL, extending their partnership through the 2037-38 season.
  • The agreement grants Rogers national rights across TV, digital, and streaming platforms for all NHL games in Canada, including playoffs and the Stanley Cup Final.
  • Fans will benefit from more live national games and fewer regional blackouts under the new deal, addressing long-standing viewer frustrations.
  • Rogers' stock dropped 5.9% following the announcement, reflecting investor concerns about the deal's high cost and its impact on the company's already significant debt burden.
  • The financial success of the deal may hinge on Rogers' ability to monetize the rights effectively and on the performance of Canadian NHL teams, particularly the Toronto Maple Leafs.