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Rod Stewart Keeps AI-Generated Ozzy Osbourne Tribute Despite Split Fan Reaction

Legal experts warn that using AI-generated likenesses without permission could prompt lawsuits despite some estates expressing support

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Ozzy Osbourne’s likeness was shown laughing with that of Jimi Hendrix, who died when Osbourne was 22
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Overview

  • The AI video debuted July 29 in Charlotte on Stewart’s One Last Time tour, portraying Ozzy Osbourne posing with other late music icons against a cloudy, ‘heavenly’ backdrop.
  • Many observers have condemned the tribute as soulless and disrespectful, fueling broader ethical debates over digital resurrection and consent.
  • Fan reactions remain sharply divided, with some praising the creative homage and others calling it tasteless and inappropriate.
  • Representatives for Tupac Shakur and XXXTentacion have voiced approval of their relatives’ inclusion, while other estates have not commented.
  • Legal experts warn that unlicensed use of deceased artists’ likenesses could lead to passing-off, defamation or licensing disputes, yet Stewart has continued featuring the video without public response and no lawsuits have been filed.