Overview

• The widely shared post on X claimed Roblox would permanently close on September 1, citing safety concerns and supposed popular demand.
• The announcement mimicked an official statement but was created by the parody account @RobloxNoobifier, and Roblox continues to operate normally.
• News outlets point to Roblox’s prior denials of recurring shutdown hoaxes, including a January 2020 statement saying the platform was not closing.
• The rumor circulated against ongoing scrutiny of the platform, including a lawsuit from Louisiana’s attorney general and access restrictions in Turkey, China, Oman and Qatar over child-safety concerns.
• Recent signals of business strength include a Wolfe Research upgrade that lifted the stock and company metrics showing 111.8 million daily users and 27.4 billion engagement hours, alongside stated safety efforts such as AI monitoring and work with law enforcement.