Roblox Introduces 25% Bonus Robux for Web and Gift Card Purchases
The gaming platform's new pricing strategy bypasses app store fees from Apple and Google, providing users with more value for their money.
- Roblox now offers 25% more Robux when purchased via its website, on computers, or through gift cards, compared to app store platforms.
- The change is a permanent update aimed at delivering greater value to users and creators while avoiding Apple and Google’s 30% in-app purchase fees.
- This pricing adjustment applies globally and includes existing gift cards that have not yet been redeemed.
- Epic Games' CEO Tim Sweeney praised the move, highlighting ongoing industry criticism of app store fees and restrictions.
- The update comes as regulators, including the UK’s Competition and Markets Authority, review app store policies for potential anti-competitive practices.