Robinhood Unveils Private Banking, Wealth Management, and AI Investment Tools
The new services, available to Gold members, aim to democratize financial tools traditionally reserved for the ultra-wealthy, with features like cash delivery, luxury perks, and AI-powered insights.
- Robinhood Banking will launch in fall 2025, offering checking and savings accounts with 4% APY, FDIC insurance up to $2.5 million, and unique perks like same-day cash delivery and luxury event access.
- Robinhood Strategies, a wealth management service with a 0.25% annual fee capped at $250 for Gold members, provides actively managed portfolios of ETFs and individual stocks.
- Robinhood Cortex, an AI-driven investment tool set to debut later in 2025, will deliver real-time market analysis, trading insights, and personalized recommendations.
- The services are initially exclusive to Robinhood Gold subscribers, which has grown to 3.2 million members, reflecting the company's subscription-based growth strategy.
- Robinhood's expansion positions it to compete with traditional financial institutions and fintech rivals like SoFi, targeting younger, tech-savvy retail investors.