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Rivian to Cut More Than 600 Jobs as It Refocuses for R2 Launch

The EV maker says the reduction will streamline customer operations to cut costs ahead of the lower‑priced R2.

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People walk past the Rivian store at Old Orchard in Skokie on Nov. 6, 2024. (Eileen T. Meslar/Chicago Tribune)
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Rivian to lay off over 600 workers. Here's all you need to know about US EV truck maker

Overview

  • An internal memo from CEO RJ Scaringe confirms layoffs topping 600 roles, equal to roughly 4–4.5% of Rivian’s workforce.
  • Customer-facing functions are being consolidated: Vehicle Operations moves into Service, Delivery and Mobile Operations shift into Sales, and marketing merges into a single organization with Scaringe serving as interim CMO.
  • Rivian says manufacturing roles are not included in this round of job cuts.
  • The company points to cost discipline and policy headwinds, including the expired $7,500 federal EV tax credit and delayed regulatory‑credit revenue of about $100 million.
  • Rivian narrowed its 2025 delivery outlook to 41,500–43,500 vehicles after a 32% year‑over‑year rise in Q3 deliveries, reported a roughly $1.1 billion Q2 loss, and will report results Nov. 4 as it readies the ~$45,000 R2 for first‑half 2026.