Ring Founder Jamie Siminoff Returns to Amazon to Lead Smart Home Innovations

Siminoff replaces Liz Hamren as vice president, focusing on AI-driven advancements across Ring, Blink, Amazon Key, and Amazon Sidewalk.

Jamie Siminoff, founder of Ring, has rejoined Amazon as a vice president overseeing Ring and related smart home businesses.
Siminoff replaces Liz Hamren, who had led Ring since his departure in 2023, as she explores new opportunities within and outside Amazon.
He emphasizes leveraging AI as a transformative tool for innovation in home security and connected devices, calling it a 'once-in-a-generation opportunity.'
Under Amazon, Ring has expanded its product lineup to include smart lighting, security systems, and even a flying indoor security camera.
Siminoff's return comes as Amazon continues to address privacy concerns, including a $5.8 million FTC settlement in 2023 over security practices.