Rihanna Named New Face of Dior's Iconic J'Adore Fragrance

Replacing Charlize Theron, Rihanna brings her unique style and influence to the beloved scent.

Rihanna's first campaign for J'Adore will launch on September 1, 2024.
She previously made history as Dior's first Black ambassador in 2015.
Dior CEO Véronique Courtois praised Rihanna's talent, beauty, and universal appeal.
Charlize Theron, who represented J'Adore for 20 years, remains Dior's jewelry and skincare ambassador.
Rihanna's collaboration with Dior is seen as a significant refresh for the brand.