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Rihanna Announces Restart on Long-Awaited Album and Fenty Hair Launch

Rihanna Announces Restart on Long-Awaited Album and Fenty Hair Launch
27 articles | last updated: Jun 11 23:07:18

The singer clarifies she's not retired and introduces a new haircare line aimed at all hair types.


Rihanna, the multifaceted artist and entrepreneur, has recently clarified her status in the music industry while simultaneously launching a new venture in hair care. In a series of interviews, she addressed speculation surrounding her long-awaited album and her future in music, asserting that she is "not retired" despite wearing a T-shirt that read "I'm Retired" at a recent event. This playful yet provocative statement sparked concern among fans, who interpreted it as a sign that she might be stepping away from her musical career.

During an event for her new hair care line, Rihanna explained that the shirt was meant to be humorous, with an additional line stating, "This is as dressed up as I get." She emphasized her commitment to music, stating, "Clearly, I’m here, clocked in!" The singer, who has not released an album since 2016, revealed that she is "starting over" on her long-anticipated ninth studio album, often referred to by fans as "R9." She expressed her intention to revisit previously recorded songs with a fresh perspective, saying, "I want to actually go back and listen to stuff with new ears, with my new perspective."

Rihanna's return to the studio comes after a significant hiatus during which she focused on her burgeoning business empire, including her successful beauty brand. The singer acknowledged the pressure she feels regarding her new music, admitting that she has set high standards for herself. "If it’s not better than [my last album], then it is not even worth it," she stated, reflecting on the challenges of meeting fan expectations. However, she also recognized the need to approach music as a creative outlet rather than a source of stress, describing it as a "playground" where she wants to have fun.

In tandem with her musical endeavors, Rihanna is launching Fenty Hair, a new line of hair care products set to debut on June 13. This venture marks her expansion into the hair care market, following the success of her cosmetics and skincare lines. The Fenty Hair collection includes nine products designed to cater to various hair types and textures, emphasizing repair and hydration. Rihanna has stated that hair has always been a personal aspect of her identity, reflecting her evolution as both a woman and an artist. "Creating a haircare line is a lot more stressful than I thought," she admitted, highlighting the challenges of developing products that meet diverse consumer needs.

The launch of Fenty Hair has already generated significant buzz, with millions of likes on social media posts announcing the line. Rihanna's commitment to inclusivity is evident in the product formulations, which incorporate a proprietary complex aimed at strengthening and repairing hair. The singer's approach to beauty and self-care has resonated with fans, who appreciate her dedication to creating high-quality products that reflect her personal experiences.

As Rihanna navigates her dual roles as a musician and a business mogul, she continues to captivate audiences with her creativity and entrepreneurial spirit. Her journey reflects a broader trend in the entertainment industry, where artists increasingly leverage their influence to build successful brands. With her new album on the horizon and a promising hair care line about to launch, Rihanna remains a dynamic force in both music and beauty, poised to redefine her legacy in the years to come.

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