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Rick George to Step Down as Colorado Athletic Director, Transition to Advisory Role

He will shift to a special advisory post focused on revenue efforts after 13 years leading the department.

Overview

  • Colorado announced Thursday that George will move into a role titled Special Advisor to the Chancellor and Director of Athletics Emeritus.
  • George said he timed the decision to give Chancellor Schwartz space to identify the next leader for the department.
  • George has served as Colorado’s athletic director since 2013, following an executive stint with the Texas Rangers.
  • He hired Deion Sanders as head football coach after previous tenures by Mike MacIntyre, Mel Tucker and Karl Dorrell.
  • Sanders received a five-year, $54 million extension through 2029 after a 9-4 season in 2024, and the team is 3-7 this year without Shedeur Sanders.