Overview
- Black Week runs November 24–28 with Cyber Monday on December 1 and Cyber Week through December 7, extending discounts well beyond a single day.
- Big chains are already discounting: MediaMarkt’s Black‑Week offers run November 13–27, Apple Weeks run November 19–December 1, and Sony deals include PlayStation 5 price cuts from November 20.
- Lidl’s Pre‑Black Week lists nearly 2,000 items reduced up to 80 percent from November 16–22 across tech, household, DIY and smart‑home categories.
- Travel providers advertise sizable promotions, with Holidaycheck (through December 1), Tui (from November 21), Dertour (through December 2) and Expedia (through December 2) offering discounts and winter last‑minute examples for Turkey, Djerba and Portugal.
- Consumer groups and trade chambers warn of limited quantities, fine print and reference‑price tactics, as HDE projects Black‑Friday turnover of €5.8 billion in 2025, about 2 percent lower year over year.