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Retail-Led Surge Makes Asia-Pacific the Fastest-Growing On-Chain Crypto Market

Consumer use is powering the surge, with fragmented rules casting doubt on long-term adoption.

Overview

  • Chainalysis reports value received in Asia-Pacific rose 69% year over year in the 12 months to June 2025.
  • Total on-chain transaction volume in the region increased from $1.4 trillion to $2.36 trillion over the period.
  • Monthly inflows peaked at $244 billion in December 2024 and stayed above $185 billion through mid-2025.
  • India, Vietnam and Pakistan led activity, with South Korea also a key contributor, reflecting use cases from remittances and savings to gaming and speculative trading.
  • Stablecoins play a central role across the region, and Japan’s market climbed about 120% following policy changes, according to Chainalysis and industry reporting.