Overview
- Multiple South Korean reports indicate the Galaxy S26, S26+ and S26 Ultra will launch in the U.S. at $799, $999 and $1,299, though Samsung has not confirmed the pricing.
- The reported price hold is said to be U.S.-only, with higher tags likely in South Korea and parts of Europe due to currency pressure and rising component costs.
- The Galaxy Z Fold8 and Z Flip8 are also tipped to match their predecessors’ U.S. prices, extending the reported freeze to Samsung’s foldables.
- Analyst commentary cited in the reports estimates a 10–15% profit impact on flagships, with relief expected from stronger DRAM and NAND margins and higher prices for some Galaxy A models.
- Korean media and a well-known leaker point to a February 25 Unpacked event in San Francisco with sales beginning in early March, while foldable launches are expected in July.