Overview

• RCPL acquired a majority stake in a joint venture with Naturedge Beverages to foray into the healthy functional drinks category.
• The partnership advances RCPL’s goal of becoming a total beverage player and targets growing demand for natural, wellness‑focused drinks.
• RCPL plans to scale Shunya across India through its distribution reach and extend the brand into energy drinks, stills, energy shots and herb‑infused water.
• Naturedge, founded in 2018 by Baidyanath Group’s Siddhesh Sharma, markets Shunya, a zero‑calorie, zero‑sugar drink infused with ayurvedic herbs such as ashwagandha and brahmi.
• Financial terms of the transaction were not disclosed.