Overview

• In a New York Times interview reported Sunday, Witherspoon said the way movies are made will change in the next two to three years.
• She cited her Gen Z children’s limited theatergoing as evidence of shorter attention spans and urged Hollywood to go where the audience is.
• Witherspoon agreed AI will play a role, calling it a set of tools that requires human oversight to avoid becoming a runaway train.
• She has pursued Gen Z–focused ventures, including a new label at Hello Sunshine and the launch of Sunnie for digital magazines targeting young women.
• Coverage noted mixed public and industry reaction to her comments, reflecting a broader split over generative AI’s creative, ethical and economic impact.