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Reebok Tells Israel’s National Team to Remove Logo From Kits

Israeli media linked the move to boycott threats as the national federation disputes having any formal contract with the brand.

Overview

  • The Israel Football Association confirmed the logo will come off, saying the national crest and flag will remain on all uniforms.
  • The federation said it never signed a global agreement with Reebok and accused the company of yielding to boycott pressure.
  • Israel’s N12 reported that Reebok relayed the instruction through local supplier MGS Group, while Hapoel Haifa received no similar request.
  • UEFA is preparing an emergency vote this week on whether to suspend Israeli teams from international competitions, including World Cup pathways.
  • Norway’s federation will donate profits from the Oct. 11 qualifier in Oslo to Doctors Without Borders, and its president Lise Klaveness has called for sanctions on Israel; Israel is scheduled to face Norway on Oct. 11 and Italy on Oct. 14.