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Reddit Tops Q3 Estimates and Raises Holiday-Quarter Outlook on AI Ads

AI-optimized ad placement lifted the outlook to reflect stronger monetization.

Overview

  • Revenue rose 68% to $585 million versus $546 million expected, with earnings per share at $0.80 versus $0.51 forecast.
  • Reddit guided fourth-quarter revenue to $655 million–$665 million and projected adjusted EBITDA of $275 million–$285 million, both above consensus.
  • Daily active uniques reached 116 million, up 19% year over year, as average revenue per user increased 41% and translation support expanded to 30 languages.
  • The company says AI-driven ad tools now place targeted promotions directly within relevant subreddit discussions to boost marketer performance.
  • Reddit continues to license data to Google and OpenAI and has sued Perplexity AI and others over alleged unauthorized scraping to protect its content value.