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Reddit Delivers First Profitable Quarter as AI Ads Propel 78% Revenue Surge

Riding strong Q3 guidance, Reddit is unifying its core search with AI-powered Answers to build a standalone search engine

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Overview

  • Q2 revenue surged 78% to $500 million and net income reached $89 million, reversing a year-earlier loss of $10 million.
  • Advertising and data licensing revenue, backed by Google and OpenAI deals, fueled growth with $465 million in ad sales and a 24% increase to $35 million in licensing.
  • Daily active users climbed 21% to 110.4 million, driven by higher engagement with both core search and the AI-powered Reddit Answers tool.
  • CEO Steve Huffman outlined plans to merge 70 million weekly search queries with 6 million weekly Reddit Answers users into a unified search interface.
  • With Q3 revenue guidance of $535 million–$545 million topping analysts’ estimates, shares jumped more than 10% on the earnings news.