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Record 2025 Sales Recast Australia’s Auto Market: Ranger Leads, Toyota No. 1, BYD Breaks Through

EV sales passed 100,000, with PHEVs at 53,484, reflecting China‑built cars’ rise to Australia’s No. 2 source.

Overview

  • Australia set a new annual record with 1,241,037 new vehicles sold in 2025, a 0.3 percent rise driven by pickups and SUVs.
  • Toyota remained the top-selling brand for a 23rd year with 239,863 deliveries for a 19.3 percent share.
  • Ford’s Ranger was the best‑selling model for a third straight year with 56,555 sales, finishing 5,258 ahead of Toyota’s HiLux.
  • Battery‑electric sales climbed to 103,270 units, with Tesla’s Model Y leading EVs at 22,239 while BYD’s Sealion 7 reached 13,410 after a strong December.
  • PHEV deliveries surged 130.9 percent to 53,484 despite the FBT change, led by BYD’s Shark 6 at 18,073 as China became the second‑largest vehicle source with 252,928 imports and market gains concentrated among a handful of brands.