Overview
- LA GACETA highlights blue as the color most associated with intelligence and logical thinking, framing it as a cue that shapes how others judge credibility rather than a booster of ability.
- Los Andes groups blue, gray and white as tones tied to analytical, orderly or mature traits, citing University of British Columbia research that blue can aid concentration and reduce cognitive stress.
- LA GACETA references the book Color Your Life by Howard and Dorothy Sun and the portal Cuerpo y Mente to support claims that blue conveys reliability, calm and mental clarity in professional settings.
- Diario Uno broadens the theme with favorite‑color personality links, noting yellow’s association with curiosity and intelligence and describing blue, gray and white as signaling wisdom, balance and analysis.
- A separate Clarín piece on color effects underscores scope beyond intelligence by reporting studies that red heightens attention and perceived attractiveness in social interactions.