Overview
- The pop-up organizer will host nine watch parties across Los Angeles bars for the Season 7 finale and Love Island: Beyond the Villa premiere on July 13.
- Maddy Biebel’s Reality Bar concept has grown from a single 2021 Bachelorette screening to nightly Love Island USA gatherings in Hollywood, Santa Monica, Koreatown and beyond.
- Bars such as Roosterfish in West Hollywood and The Palm & The Pine in Hollywood are filling to capacity, with fans lining up hours in advance to join real-time recoupling and eviction votes.
- Viral clips and endorsements from figures like Coco Gauff have amplified the communal viewing experience, turning watch parties into appointment-viewing destinations.
- Weekday screenings are providing a significant boost to bars still recovering from the pandemic by filling slower nights with energetic, revenue-driving crowds.