Overview
- Zohran Mamdani won the New York mayoral race, and his wife, Rama Duwaji, is being profiled as the city's first Generation Z first lady.
- Duwaji, 28, met Mamdani on Hinge in 2021 and the couple married in February 2025, with a post-courthouse subway photo going viral.
- She avoided a traditional public role during the campaign, skipping rallies and interviews while advising privately on messaging and aesthetics.
- Her input included coordinating the campaign's signature poster design, which drew on familiar New York fonts and colors tied to local icons.
- An artist whose work features Middle Eastern women and Gaza, Duwaji's pro-Palestinian posts aligned with Mamdani's critiques of Israel and were reported to have cost him some Jewish votes.