Overview
- CEO Tim Kuniskis told attendees at a Ram event the midsize truck will be called Dakota, ending years of speculation.
- Production is planned for the Toledo Assembly Complex, shifting from the previously floated Belvidere site and now targeted to start in 2028, according to reporting.
- Coverage indicates a body-on-frame layout consistent with Jeep Wrangler and Gladiator products built in Toledo, though final architecture has not been detailed.
- Kuniskis has suggested pricing could land around the $40,000 range, signaling a bid to compete directly with Ranger, Tacoma, Colorado and Frontier.
- The Brazil-shown Dakota Nightfall concept is not necessarily indicative of the North American model, and a separate South American Dakota based on the Changan F70 is unrelated to the upcoming truck.