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Ralph Lauren to Open The Polo Bar in London’s Mayfair in 2028

The 1 Hanover Square location signals a hospitality-led brand push following recent sales gains.

Overview

  • Ralph Lauren confirmed The Polo Bar will open at 1 Hanover Square in Mayfair, with the launch planned for 2028.
  • The site was formerly known as Vogue House, the longtime headquarters of Condé Nast U.K. before its 2023–2024 move.
  • The expansion extends a hospitality portfolio that includes restaurants in New York, Paris, Chicago, Milan and Chengdu, plus more than 40 Ralph’s Coffee locations.
  • Company leaders have highlighted dining as a halo-driving channel after reporting 13 percent same-store sales growth and detailing the strategy at an investor day in early September.
  • The London entry builds on decades of U.K. ties, including a 1981 New Bond Street flagship, outfitting Wimbledon and funding a breast cancer research center at The Royal Marsden.