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Rajasthan Wedding Video of ₹21 Crore Mayra Gifts Goes Viral, Fuels National Discussion

A video showing the bride's maternal family gifting land, cash, silver, and a petrol pump during a traditional Mayra ceremony has garnered over 58 million views, reigniting debates on cultural practices and economic displays in weddings.

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Overview

  • A video from a wedding in Jhadeli, Rajasthan, shows the bride's family giving extravagant gifts worth ₹21 crore as part of the traditional Mayra ceremony.
  • The gifts included 210 bighas of land, ₹1.51 crore in cash, three kilograms of silver, and a petrol pump, marking the highest Mayra recorded in the district.
  • The video, posted on Instagram by photographer Sonu Ajmer, has amassed over 58 million views, sparking widespread reactions on social media.
  • Commentators clarified that Mayra is a cultural tradition in Rajasthan and distinct from dowry, which is illegal under the Dowry Prohibition Act, 1961.
  • The lavish display has reignited discussions around the financial burden of such rituals, gender roles, and the impact of social media on wedding customs.