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Rajamouli’s Varanasi Enters Post-Launch Push as Priyanka Chopra Shares BTS and IMAX Vision Takes Shape

The director touts a rare 1.43:1 IMAX presentation plus a 60‑day Lord Rama sequence to signal a theater‑first spectacle.

Overview

  • Priyanka Chopra posted a behind‑the‑scenes video showing Telugu practice, stage rehearsals, and candid moments with SS Rajamouli and Mahesh Babu, as the team courts international media interest.
  • The Hyderabad GlobeTrotter event unveiled the title, teaser, and Mahesh Babu’s first look as Rudhra, with imagery of him riding a bull and wielding a trident, alongside casting of Priyanka as Mandakini and Prithviraj Sukumaran as Kumbha.
  • Rajamouli said Varanasi is being created for IMAX using the rare 1.43:1 format, distinguishing it from prior projects that were converted to large format after filming.
  • The filmmaker confirmed a sequence featuring Mahesh Babu as Lord Rama that required 60 days of shooting, highlighting the scale of the production.
  • Coverage notes conflicting reports on the release window, with some outlets citing Sankranti 2027 and others Summer 2027, and reports of launch‑night technical glitches prompted a producer’s defense of a theatrical‑first reveal.