Overview
- QVC Group has eliminated 900 U.S. jobs, representing 5% of its global workforce, as part of a major consolidation effort.
- HSN's operations in St. Petersburg, Florida, are being relocated to QVC's headquarters in West Chester, Pennsylvania, with some employees staying temporarily to assist with the transition.
- The layoffs align with QVC Group's pivot to live social shopping and digital platforms to counter declining traditional TV shopping revenues.
- The company has introduced a 'WIN' strategy, emphasizing consumer accessibility, inspiring products, and modernized operations to redefine its retail approach.
- QVC Group is expanding its programming to attract younger audiences, including live sports, reality competitions, and a late-night talk show.