Overview
- The submitted 2026 state budget projects 4,307 million pesos from the Visitax, accounting for more than 60% of projected revenue from rights.
- Authorities plan to keep hotels as the primary collectors, explore a trust to manage proceeds, and remove third‑party intermediaries from the process.
- The Asociación de Hoteles del Caribe Mexicano publicly rejected the proposed collection changes and warned it will seek court relief.
- Analysts estimate 2025 Visitax revenue at 1,392 million pesos, so meeting the 2026 projection would require roughly a 209% jump in effective collections.
- A prior Supreme Court ruling against a similar Puerto Vallarta levy and reports of past fraudulent collection sites highlight significant legal and operational risks.