Particle.news
Download on the App Store

PwC U.S. Leans Into Crypto After GENIUS Act Clarifies Stablecoin Rules

Clearer U.S. guardrails for stablecoins triggered the firm’s renewed push into digital-asset services.

Overview

  • U.S. senior partner and CEO Paul Griggs said PwC will expand crypto-related audit and consulting work after years of caution.
  • The GENIUS Act and subsequent SEC rulemaking created a federal framework for stablecoins that PwC says boosts institutional confidence.
  • PwC is pitching clients on stablecoin-based payments to improve settlement efficiency and sees tokenization gaining traction.
  • The firm has rebuilt capabilities by rehiring digital-asset specialist Cheryl Lesnik and has added clients including bitcoin miner MARA Holdings.
  • Reporting notes similar moves by Deloitte, KPMG and EY, with market coverage linking Bitcoin gains to signs of deeper institutional engagement.