Overview

• À Punt aired the San Juan bullfight from the Plaza de Alicante on June 24 as part of the Hogueras de Alicante festivities.
• The 2.5-hour broadcast garnered a 4.8% screen share and reached 243,000 viewers during the taurine programming.
• The revival follows À Punt’s May 7 announcement to resume bullfighting coverage, starting with the Tarde de Toro por la Vila event in Villarreal.
• Coverage featured commentary by Jorge Casals and Marta García alongside matadors Sebastián Castella, Daniel Luque and Tomás Rufo from Zacarías Moreno’s bulls.
• The strong ratings reflect the enduring cultural significance of bullfighting in the Valencian Community and contribute to À Punt’s overall audience growth.