Overview

• News platforms including Indiatimes, Mint and Hindustan Times now publish a new optical illusion every day with a strict 7–10 second limit to spot hidden objects.
• Recent tests have ranged from finding a camouflaged dog in a snowy scene or a leopard in dense greenery to spotting an oddball number amid repeated digits or a miscolored logo.
• Each article delivers hints, timed answer reveals and explanations of how these visual puzzles can train attention, pattern recognition and short-term memory.
• Organizers emphasize the instant feedback loop of solving against the clock and sharing solve times, which drives peer competition and social media discussion.
• Most brain teasers originate on Reddit communities before being amplified by major news sites, highlighting the role of user-generated content in viral engagement trends.