Promise Mascot Agency Garners Early Praise Ahead of Release

Kaizen Game Works' innovative blend of crime drama, management simulation, and open-world exploration is set to launch on April 10, 2025, with critics praising its narrative depth and unique mechanics.

Promise Mascot Agency, developed by Kaizen Game Works, combines crime drama, management simulation, and open-world exploration into a groundbreaking experience.
The game centers on Michizane Sugawara, an ex-yakuza lieutenant working to rebuild a mascot agency in the cursed rural town of Kaso-Machi to save his family.
Critics highlight the game's absurdist humor and grounded exploration of societal themes like financial corruption and community struggles.
Mechanics include recruiting mascots, managing their jobs, and upgrading the agency and town infrastructure, with financial milestones tied to narrative progression.
While early reviews praise its compelling story and innovative design, some minor gameplay issues, such as repetitive mechanics, have been noted.