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Project B Adds International Stars and Dangles $2 Million Deals in Global Women’s Basketball Bid

Founders promote a global seven‑event season, with funding transparency under scrutiny.

Overview

  • The startup league announced equity-focused agreements for Kamilla Cardoso, Janelle Salaün, and Li Meng, marking its first wave of international signings.
  • Project B, founded by Geoff Prentice and Grady Burnett, plans seven two‑week, neutral‑site tournaments across Europe, Asia, and the Americas in a November–April window.
  • Reported offers start around $2 million per top player plus equity, significantly above figures under discussion in WNBA labor negotiations.
  • Early commitments include Nneka Ogwumike, Alyssa Thomas, Jonquel Jones, and Jewell Loyd, with the league positioned to launch next fall.
  • Executives say event partner Sela is being paid for services and is not a funder, while reported backers include venture investors such as Mangrove Capital, Quiet Capital, and Sequence Equity.